Latest News
Taking a Shot at J.R. Ewing Bourbon
Southfork Distillery has selected Johnson & Sekin as agency of record for their legendary J.R.. Ewing Bourbon. The Dallas-distilled bourbon is inspired by the most notorious and celebrated bourbon drinker in history – J.R. Ewing from the TV show “Dallas.” The international hit aired 357 episodes over four different decades. After the initial run from…
CD Named Panelist for AAF Cause Marketing Luncheon
CD Krista McCrimmon was asked to speak at AAF Dallas’ “Take a Stand with Your Brand” luncheon. The panel of industry leaders also included panelists from The Better Business Bureau and Frost Bank’s agency, McGarrah Jessee. Krista addressed Johnson & Sekin’s agency approach to cause marketing, while also discussing brand activation for our historic #ScoutMeIn…
Creating Greener Pastures with Teys USA
Teys is the second largest meat processor and exporter in Australia. The family-owned company since 1946 is today in partnership with Cargill, and now exports to over 40 countries around the world. J&S has been selected as agency of record for Chicago-based Teys USA, and will begin branding a variety of fresh beef, lamb and…
Named “Hunger All Star” by No Kid Hungry
The new “Fuzzy’s Chips In” charitable initiative for Fuzzy’s Taco Shop raised an impressive $140,00 for No Kid Hungry this past September, a +56% lift over last year’s campaign. The Washington DC-based organization helping to end childhood hunger named our first work for Fuzzy’s a “Hunger All Star,” a designation bestowed on the top six…
Raising a Record $225,000 for Meat Fight
For the 5th year, J&S provided advertising, PR and social media for the Fall’s hottest ticket – the Texas BBQ competition known as Meat Fight. D Magazine columnist and food writer Alice Laussade created the event in 2010 to raise money for the fight against Multiple Sclerosis after her brother was diagnosed. This year’s Meat…
Scooping Up $140,000 for No Kid Hungry
September is “Dine Out for No Kid Hungry”, when restaurant across the country raise money to help end childhood hunger wins America. In fact, 1 in 6 children in the U.S. faces food instability, meaning more than 16 million children go hungry every day. For our first project for Fuzzy’s Taco Shop, J&S introduced a…