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New Kid on the (Zoom) Block: Starting a Job Remotely
Some folks would say the most nerve-racking part about landing a new gig would be the interview process that precedes it. And—in most circumstances—those folks would be right. But this year, in true 2020-2021 fashion, things look a little different and the only challenge bigger than those countless rounds of interviews is actually starting your…
Johnson & Sekin Welcomes Two New Creative Directors to Agency
Creative advertising veterans Patrick Murray and Mike Payer have joined Johnson & Sekin as the agency’s newest Creative Directors. With more than 30 years of experience, both award-winning leaders possess a wealth of knowledge and a handful of coveted Super Bowl spots. More importantly, the two seasoned creatives bring a commitment to producing stellar work…
Observations from the dining room table
By Emily Florio Like all of us, I was not prepared to spend the spring in quarantine. I was not prepared to have two adults working in my home. And I was definitely not prepared to homeschool my kindergartener. I have been worried about my aging parents, terrified for my family in New York and…
Purpose-Driven Marketing, Guac on the Side
Coronavirus is re-shaping our world. While people are modifying the way they shop, work and date, companies are pivoting with purpose. Breweries are creating hand sanitizer. Restaurants are delivering free food to front-line workers. Gyms are taking their fitness offerings online and countless retailers are offering DIY face masks as we struggle to measure the…
Ring the Bell
I have always believed in doing the right thing for the client. That if I am developing work for the client that solves a problem, I am being the best creative partner. I have also believed that the good guy does always win. Maybe not in the sprint, but always over the long distance. That…
Pandemic Production Panel: Key Takeaways
This week, our very own Chris Sekin joined a panel of advertising professionals to discuss the rapid evolution of messaging and production during this pandemic. Moderated by Keith James of Republic Editorial, the representatives from brands and agencies dove deep into the new creative and production process. There were so many great insights that we…