Recent News

Taking a Shot at J.R. Ewing Bourbon

Southfork Distillery has selected Johnson & Sekin as agency of record for their legendary J.R. Ewing Bourbon. The Dallas-distilled bourbon is inspired by the most notorious bourbon drinker in history: J.R. Ewing from the TV show “Dallas.” The international hit aired 357 episodes over four decades. After the initial run from 1978 to 1991, the…

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CD Named Panelist for AAF Cause Marketing Luncheon

CD Krista McCrimmon was asked to speak at AAF Dallas’ “Take a Stand with Your Brand” luncheon. The panel also included industry leaders from The Better Business Bureau and McGarrah Jessee. Krista addressed Johnson & Sekin’s agency approach to cause marketing, while also discussing brand activation for our historic #ScoutMeIn campaign for the Boy Scouts…

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Creating Greener Pastures with Teys USA

Teys is the second largest meat processor and exporter in Australia. The company – family owned since 1946 – is now in partnership with Cargill and exporting to 40 countries around the world. J&S has been selected as agency of record for Chicago-based Teys USA, and will begin branding a variety of fresh beef, lamb…

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Humbled to be Named “Hunger All Star” by No Kid Hungry

The new “Fuzzy’s Chips In” charitable initiative for Fuzzy’s Taco Shop raised  $140,00 for No Kid Hungry this past September (a +56% lift over last year’s campaign). We’re grateful to report that the Washington DC-based organization helping to end childhood hunger named our work for Fuzzy’s a “Hunger All Star,” which is a designation earned…

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Raising a Record $225,000 for Meat Fight

For the 5th year, J&S provided advertising, PR and social media for the Texas BBQ competition known as Meat Fight. D Magazine columnist and food writer Alice Laussade created the event in 2010 to raise money for the fight against Multiple Sclerosis after her brother was diagnosed. This year’s Meat Fight campaign, based on the…

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Scooping Up $140,000 for No Kid Hungry

One in six children in the U.S. faces food instability, meaning more than 16 million children go hungry every day. That’s why September’s “Dine Out for No Kid Hungry,” when restaurants across the country raise money to help end childhood hunger, is so important. For our first project for Fuzzy’s Taco Shop, J&S introduced a…

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