Recent News
Sixsite Takes Aim at the Hunting Industry
Former Navy Midshipmen, quarterback and US Navy SEAL Stephen Holley feels at home in the field. Tours in Iraq, Southeast Asia and other far-flung locations around the world gave him unique insight into how the function and placement of gear can make the utmost difference when seconds matter most. J&S is proud to work with…
Meat Fight Breaks Last Year’s Record
It’s on like filet mignon. J&S is proud to have gone another round with Meat Fight, providing advertising and social media for the highly anticipated Texas BBQ competition featuring 16 of Dallas’ celebrity chefs. Created by Dallas Observer food columnist Alice Laussade, the 2014 event raised a record $100,000. This year’s 6th Annual event TKO’d…
MVP Vodka Kicks Off During Texas/OU Weekend
The Red River Rivalry was the perfect setting for Texas Longhorn legends and former NFL players Roy Williams and BJ Johnson to launch their new spirit, MVP Vodka. J&S created the logo, bottle design, packaging, social media and brand campaign for the highly-anticipated beverage. A Dallas kickoff event featured the two, plus Longhorn Quan Cosby…
Making The Honey Badger Care Again for Pei Wei
Remember the Honey Badger? That “Crazy Nastyass” who was voiced by the mysterious Randall, and has received 76 million views since releasing in 2011? Johnson & Sekin brought the YouTube sensation back to promote Honey Seared Chicken for Pei Wei. The video quickly created buzz, and generated some sweet coverage from Agency Spy and Adweek.
Carry The Load Sets New #NTXGivingDay Record
Donations made to D/FW non-profits are “bonused” by the Communities Foundation of Texas this one day of the year. To ensure our Carry The Load supporters did not forget, J&S devised a “#RememberThe17th” social media campaign that leveraged local Police and Fire Departments, as well as DFW media and various celebrities, to sound the alarm and spread…
Saying Hey to Pei Wei
J&S will launch its first work for Pei Wei this week in promotion of its signature Honey Seared Chicken dish. The campaign will feature POP, outdoor, radio, social, the brand’s first ever TV spot. How sweet it is.