Category: News

AAF Dallas’ monthly luncheon series, “Food For Thought,” this month featured Design Director Shannon Phillips and Account Director Mike Stopper. The topic was “Addy’s Winners Showcase,” and was all about inspiring agencies to support our local ad communities by entering it in national shows.

Denise Pedini, EVP of Marketing for our client Pizza Inn, has been named a Finalist for “CMO of the Year” by the DFW chapter of the American Marketing Association. She has become one of DFW’s most notable food marketers, joining Pizza Inn in 2013 after several years of negative-to-flat sales. The turnaround of “America’s Hometown Pizza Place” included eight straight quarters of positive same store sales growth and 20% of restaurants experiencing double-digit growth under her leadership. Denise is the 6th straight “CMO of the Year” Finalist for the agency, with three winning the coveted award.

Kuai Asian Kitchen has been a downtown Dallas favorite since 2006. The two locations in the Tunnels under Renaissance Tower and Republic Tower have been lunch hotspots for J&S staff for the last eight years. Our paths crossed with founder Jeff Hancock this month, and the agency is now working to enhance the brand as they open their third location near Galleria Dallas. All food is steamed, baked or grilled to give it a fresh, healthy taste served quick. And the new branding, photography, website, collateral and social media gives us yet another excuse to visit a place we’re mad about.

After six months of working with “Big Baylor,” J&S is pleased to now be working with the Hankamer School of Business promoting their Executive MBA programs in Dallas and Austin. The program is geared toward working professionals who are looking to advance their careers while balancing their job, family and finances. The spring campaign will include out-of-home and radio in each market, and updated website, digital and social communications.

Johnson & Sekin was thrilled to interview interim Sheriff Marian Brown as she became Dallas County’s first black Sheriff, as well as the county’s first black female Sheriff. In addition, J&S recognized the heroism of Deputy Katrina Caldwell, who helped subdue a criminal who opened fire on the Dallas Police Department back in 2015.

Sheriff Brown, who grew up in Dallas, Texas, has served in law enforcement for the past 22 years. Prior to her post as interim Sheriff, she spent several years as Assistant Deputy Chief under her predecessor Lupe Valdez, as well as serving as a Sergeant for the Duncanville, Texas Police Department.

See complete interview here: Interview of DCSO

Ad 2 Dallas is an affiliate of AAF Dallas, and is exclusively geared toward professionals 32 years of age and under. The organization named its inaugural class of “32 Under 32,” recognizing the best young professional in the Dallas marketplace. That listed included our own ACD/writer Cody Tidmore. In just three years with the agency, Cody has established himself as an integral part of the team, which was proven when he was promoted to Associate Creative Director this past December. We couldn’t be happier that his talents are being recognized in the industry.

After a national review, Johnson & Sekin has been named AOR for Rice’s Honey. The Greeley, Colorado company was founded in 1924 by L.R. Rice who sold his family’s local raw & unfiltered honey door-to-door and at farmer’s markets. Today, the company sells nearly 20 different local raw & unfiltered honeys at national retailers including Kroger, Costco, Amazon and Walmart . New packaging, website, digital advertising and trade promotions will break early in 2018.

In the spirit of the season, the agency donated bicycles on behalf of our clients on the final night of WFAA’s 49th Annual Santa’s Helpers toy drive.  Bikes are generally the most requested Christmas gift, but those wishes oftentimes go unfulfilled due to the higher cost and low donations.

Johnson & Sekin has been named one of Advertising Age’s “Best Places to Work.” Ad Age’s list is comprised of just 50 companies nationally, with Johnson & Sekin claiming the #30 spot on the prestigious list in its first year applying for the award. Johnson & Sekin is just one of three agencies in Texas, and the only agency in Dallas, to receive the distinction. The “Best Places to Work” survey and awards program is designed to identify, recognize and honor the best employers in the Advertising and Marketing industries, benefiting the industry’s economy, workforce and businesses.

The full press release can be found here:
https://www.prnewswire.com/news-releases/dallas-johnson–sekin-named-to-ad-ages-best-places-to-work-300555604.html?tc=eml_cleartime

After a formal, statewide review conducted over several months featuring many of Texas’ top agencies, Johnson & Sekin has been named the new advertising AOR for Baylor University. The agency search is one of many actions by Baylor to reintroduce the University under new leadership while furthering its pursuit of being the preeminent Christian research university. Initial work will begin January 2018, working toward a new overall University campaign for the 2018/2019 academic year.

The full press release can be found here:
https://www.prnewswire.com/news-releases/johnson–sekin-named-advertising-aor-for-baylor-university-300551960.html?tc=eml_cleartime

After a formal, citywide review Johnson & Sekin has been named AOR for the Dallas Zoo. Initial work will be released in November for a new holiday tradition: Dallas Zoo Lights presented by Reliant. The agency will also be developing the 2018 campaign for the largest zoo in Texas as it heads into its 130th season. Independent Asher Media, in partnership with J&S, has also been named media AOR.