Category: Press Releases

J&S has been named national Agency of Record for America’s hometown pizza place after a competitive review. Pizza Inn was founded in 1958 in Dallas, Texas with more than 200 locations in the U.S. and international markets. “Johnson & Sekin’s impressive roster of restaurant experience coupled with their originality make them the perfect choice for the next era of Pizza Inn,” said Bob Bafundo, president of Pizza Inn.

 

 

Former Genghis Grill CEO Jeff Sinelli opened the first Which Wich? Superior Sandwiches location in 2003. There are literally a million ways you can customize your sandwich, and now there are a million places you can have it delivered as J&S debuts its first assignment for the 75-unit brand and its new app. 

Longhorn legend Colt McCoy took a break from the NFL to star in J&S’ new TV spots for 289c Collegiate Apparel. The career record holder in virtually all Quarterback categories was filmed throughout Austin, on the Forty Acres and finished the day at Darrel K Royal Texas Memorial Stadium. Spots will promote the official “We Are Texas” collegiate apparel line, and will air on a variety of Fall football programming like The Jerry Jones Show and The Jason Garrett Show.

Caliber Collision’s 5th annual summer food drive is the largest of its kind in the industry, now spanning 16 states and 37 local food banks. This year’s efforts raised a record-breaking $3.1M in food and cash donations for at-risk kids who are usually on free school lunch programs during the year, but turn to local food banks during the summer.

The Queen of Meat and our carnivorous Meat Fight client, Alice Laussade, has been named one of just two Finalists for CMO of the Year by the DFW American Marketing Association. Alice raised $150,000 for the National MS Society in 2015, presented at the 7th Annual TEDxSMU forum and was named a Dallas Foundation “Good Works Under 40” finalist. Not to mention, she’s a James Beard Award-winning writer and a D Magazine Best Columnist. The DFW AMA show is May 5, so think meaty-good thoughts for Alice.

May 5th is the date for this year’s D/FW American Marketing Association Awards, and 3 of Johnson & Sekin programs are among the 32 Finalists in the 10 professional categories. Strategy, creative and results helped get Meat Fight named a Finalist in the Event category. And both Carry The Load and Caliber’s Recycled Rides are Finalists in the Public Relations category. Nine straight J&S programs have been named Finalists over the last four years, including the current PR Program of the Year – Caliber’s Rhythm Restoration Food Drive.

Houston-based company The Woodlands Financial Group is the 8th largest privately-owned property/casualty insurer in the US, and the largest in the state of Texas. J&S has been selected to create a national brand for the company, and expand it beyond the current 300 retail branches in 22 states and 3,000 independent agents it has today.

It’s a little known fact that Teasdale Foods is actually the largest canned-bean manufacturer in the US. The 70 year old company recently relocated to Dallas, and has selected J&S to handle its Jardine’s and Teasdale brands, and re-brand its flagship Casa Fiesta authentic Tex-Mex line of foods and products. Assignments include new package designs for the 100+ products, website, print ads, social media and co-marketing programs.

Dallas Cowboys Merchandising and 289c Collegiate Apparel have selected J&S to handle advertising duties for all Texas Longhorns authentic merchandise. The merchandising leg of America’s Team became the first and only Master Licensor for all University of Texas apparel and merchandise beginning Summer 2016. TV and Radio will run during Blue Star Media Productions like The Jerry Jones Show and The Jason Garrett show, and print and interactive work will appear in conjunction with retailers like Texas Co-Op, Academy and Dick’s Sporting Goods among others. The Longhorn football team was ranked the #1 most valuable team of 2015 at $152 million.