The National Restaurant Association Show in Chicago seemed to have a little of everything….except ad agencies. To our surprise, J&S was among only a handful of agencies around the country to attend this important industry show. Kent, Chris, Clint, Shannon and Stopper forged new industry relationships, and attended workshops on an array of topics including Millennial marketing, social media, wine programs, nontraditional foodservice, business diners, innovation through consumer data, menu engineering, cause marketing and kids menus. For an agency that already had a strong reputation for insightful, award-winning work in restaurant marketing, it should only make us that much stronger. And J&S’ tweeting for #NRAshow trended among the highest of all show attendees, even receiving retweets from Restaurant Impossible Chef Robert Irvine and NRN’s Ron Ruggless.
